Fashion & Media.
This is how you design advertising,
that does justice to the class of the fashion brand.
All or nothing.
Create credibility.
True brand lovers feel our love for consistent details.
Point of Sale.
Brand.
Worldwide.
Experience.
Customer vs. Fan.
It is the deep desire that distinguishes the true fan from the
ordinary customer.
We create loyalty.
We create fans.
Fashion Photo Shoots
About the client
LaLaChaCha is a German fashion label with Italian influence, as the owners themselves have lived in Italy for many years. Sporty elegance paired with an extremely comfortable wearing comfort are the claim of the exclusive fashion brand. Whether in sports, leisure, business or even when going out – the clothes of LLCC always catch the eye.
Terms of reference
It was extremely important to the fashion designers that the philosophy of the brand be transported as UPS and brand essence. Image worlds were to be created that would convey the flair and quality of the clothing in equal measure. An exciting task in which our photographers and stylists immediately dived deep and very quickly also captivated graphic designers and programmers.
Realization
We deliberately kept the logo very simple and purely typographic to let the clothes look themselves. The entire corporate design was created as puristically as possible. Everything should be subordinate to the visual language.
For the photos, we focused entirely on the flair of Italy. So it was time to pack our bags and head off to Florence. The unique backdrop of the enchanting city perfectly conveys the brand’s attitude towards life. The natural sunlight makes you feel the Italian warmth immediately. Through this photo production, the expressiveness of the brand gets so much weight that everything else had to take a back seat. Thus, the simple design runs through from the print media, the poster campaigns to the online store.